Event: Role of creative industries in tackling climate change

We really enjoyed this event at SXSW Festival in London. It brought together some brilliant organisations working in the ‘green rider’ space including BAFTA Albert, Climate Spring and Yellow Dot Studios, with the panel chaired by independent climate reporter Maeve Campbell.

A main plank of discussion was the role of broadcasters in shaping the space for social acceptance of actions to mitigate and adapt to climate change - with focus on the BAFTA Albert Climate Content Pledge. This is an impressive collective commitment from major broadcasters, streamers and major production studios to use positive stories about climate change and sustainable living in their content.